{"product_id":"the-fortex-story-by-s-k-martin-scarce","title":"The Fortex Story by S. K. Martin. SCARCE.","description":"\u003cp\u003eThe Fortex Story by S. K. Martin. SCARCE.\u003c\/p\u003e\n\u003cp\u003ePublisher : Dunmore Press, 2004, first edition.\u003c\/p\u003e\n\u003cp\u003eGood softback, some minor marks, rubbing and creasing to covers and pages, no inscriptions. 193 pages.\u003c\/p\u003e\n\u003cp\u003eFortex, a small South Island meat processing company, captured the public imagination when it became Company of the Year in 1990. Four short years later it was bankrupt, and in 1996 its charismatic founder and managing director Graeme Thompson, was sentenced to imprisonment for fraud. This insightful study by Sandra Martin, a reseacher in agribusiness, charts the meteoric rise of Fortex along with its spectacular collapse. She tells the story of a company determined to make a difference, only to find itself a victim of the fiecely competitive meat industry. Her authoritative account of this innovative company makes compelling reading.\u003c\/p\u003e\n\u003cp\u003eALL PHOTOS ARE OF THE ACTUAL BOOK.\u003c\/p\u003e\n\u003cp\u003eAll books are sent with free courier postage within New Zealand.\u003c\/p\u003e","brand":"Phoenix Books NZ","offers":[{"title":"Default Title","offer_id":50093049774327,"sku":null,"price":212.0,"currency_code":"HKD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0603\/7687\/5255\/files\/IMG_9943_4d8929a9-45f8-4910-ba01-06293708fb3d.jpg?v=1758059311","url":"https:\/\/phoenixbooksnz.com\/en-hk\/products\/the-fortex-story-by-s-k-martin-scarce","provider":"Phoenix Books NZ","version":"1.0","type":"link"}